The World Wildlife Fund (WWF), Netflix and Silverback Films on Friday (5/4) launched an eight-part “Our Planet” TV series globally, showing the beauty of Earth but also the damage we are inflicting on the planet and the role we must play to assure how people and nature can live in harmony.
“Today, we have become the greatest threat to the health of our planet. Our Planet will provoke one of the most important conversations of our time – about the one home we all share,” an introduction to the series sent by WWF to the Palm Scribe said.
“Our Planet” series which took four years to complete with filming in 50 countries across the globe, launches globally on Netflix on Friday, April 5,” the WWF-Indonesia Communication Director, Elis Nurhayati said, adding that the series will go live at 08.01 GMT / 0:01 PT.
In a message sent to the Palm Scribe, Nurhayati said that the idea for Our Planet was jointly conceived by WWF and Silverback Films, a producer of wildlife films for cinemas and tv, and the conservation organization helped provide the narrative, science, and conservation expertise to underpin the TV series.
The episodes will focus on the breadth of diversity of habitats around the world: the icy frozen worlds, jungles, coastal seas, deserts and grasslands, high seas, freshwater regions, and forests – discovering how each is connected and why they are essential for life to thrive on this planet.
The statement also added that the series shown on Netflix will be accompanied by a range of initiatives, from online resources to educational programs for schools, to bring a new understanding of planet earth to audiences around the world.
Netflix provides internet entertainment services to 130 million paid memberships in over 190 countries providing them with TV series, documentaries and feature films across a wide variety of genres and languages.
WWF hoped that the series’ messages, narrated by David Attenborough, will dovetail with a unique opportunity to call on global leaders to commit to urgent action to protect the planet, sending a clear message that it is no longer acceptable to continue to destroy our environment and that urgent action is needed.
WWF reminded that 2020 will see the coming together of a new framework agreed under the UN Convention on Biological Diversity (CBD), the decision on extending environmental targets and agreeing on important indicators for the SDGs, the start of the implementation of the Paris Agreement and the 75th birthday of the UN.
“We’re all part of this amazing planet, the one place we all call home. But we’re changing it like never before. We’re living in a defining moment in our planet’s history and its future is in our hands,” WWF statement said.